Where influencer marketing moves or when it is not only about makeup, but also about values
Andrea Hurychová is a Czech expert in influencer marketing and founder of WeDigital,
a digital agency specialised in online video and creative campaigns with involvement of influencers and celebrities.She started her career in the Czech branch of Google where she was responsible for marketing for YouTube. After that, she was an executive director of the Utubering festival. Under the heading of her agency WeDigital, she led successful campaigns for the Czech Olympic Team, Friso and Excellent. As Google Certified Trainer, she teaches creative agencies to create eye-catching video-content and use the YouTube platform. She likes travelling, going to concerts and dancing, she has a thing for French bulldogs.