The ORLEN Unipetrol Group operating the ORLEN Benzina network, the largest chain in Czechia with 436 filling stations, has become a new general partner of the international music festival, Colours of Ostrava.
“I am excited that our festival, which has made it among the TOP 10 events within the prestigious European Festival Awards this year, has managed to attract another significant and prestigious company operating across Central Europe. I believe that our partnership will contribute to improving the quality of our programme and visitor facilities and move the festival to an even higher level,” says Zlata Holušová, director of the Colours of Ostrava.
“We are looking forward to our cooperation with the organisers of this prestigious music festival. As the largest company in Central and Eastern Europe with an international reach and operations, we are teaming up with an event whose size and quality have exceeded the borders of the Czech Republic. It is popular both in Czechia and has many fans abroad, e.g., in Poland, Slovakia, and Hungary, where the ORLEN Group is active. The partnership will involve both our brand presentation and practical collaboration and activities towards customers and visitors to the Colours of Ostrava. For instance, we will arrange fuel supplies, bring up-and-coming talents to the ORLEN Drive stage, and offer our coffee and the whole product portfolio of our private brand Stop Cafe on the festival premises,” adds Anna Ziobroń, sponsorship director of the ORLEN Unipetrol Group.